I was tasked with redesigning GT’s Kombucha: Original label, the largest Kombucha brand on the market today. Simplifying the overall design makes for a less busy appearance so as to not overwhelm the customer with label facts. Straight to the point, clear, and concise. The result is a cleaner, more legible, and inviting label guaranteed to stand out on shelves and draw you in for a closer look.
Applications used: Adobe Photoshop, Illustrator, Dimensions, and InDesign.
Label Redesign - Original
Style Guide
